Toll-free number 1-855-856-GIFT or 1-855-856-4438


Smartgift sets a new standard for retail gifting. Our technology completely changes the way retailers allow their customers to purchase gifts at their online stores. The Smartgift checkout process increases gifting revenue and decreases costs by solving the inefficiencies associated with online gifting including incomplete recipient information, abandoned shopping carts and returned gifts.

Smartgift’s solution allows your customers to easily buy gifts, and recipients can then add their preferred shipping address and product details like clothing size and color. Smartgift also recommends options for recipients to exchange the gift for other products or opt for a bigger gift – providing you an opportunity to up-sell and win new customers. All this happens before the actual item is shipped.

When the gift arrives at the door, it’s exactly what the recipient wants. On top of everything, our personalization feature brings the real-world feel and surprise to online gift giving, while graphical animations replicate the recipient experience of opening a gift.

Our technology integrates seamlessly into any retailer's existing e-commerce platform. We offer various levels of customization based on each retailer's individual needs.

Smartgift is based in the NY tech-hub of Brooklyn.

Meet our management team:

linkedin Monika Kochhar
     Founder & CEO
linkedin Bernd Strenitz
     Founder & COO

Monika Kochhar, Founder & CEO

Monika is the founder and CEO of Smartgift and leads the company's overall strategy and growth. Her mission is to set a new standard for retail gifting.

Before founding Smartgift, Monika was a business development and strategy adviser to Guguchu, a platform used by musicians, managers and music labels to better connect with fans and promote music and merchandise.

Prior to full time entrepreneurship, Monika spent almost a decade on Wall Street structuring and marketing investment opportunities in the emerging markets of Brazil, China, India, Mexico and Russia.

Monika holds a BA in Economics with a minor in Computer Science from Mount Holyoke College. She also studied Economics at the London School of Economics and Political Science. She currently resides in Brooklyn, NY

Bernd Strenitz, Co-Founder & COO

Bernd is Co-Founder and COO of Smartgift and oversees the company's daily operations and product roadmap. His mission is to build a dedicated team to further Smartgift's mission and deliver excellent client results.

Before Smartgift, Bernd was founder and CEO of Guguchu, a platform used by musicians, managers and music labels to better connect with fans and promote music and merchandise. As CEO, Bernd lead the successful exit of Guguchu in 2012 to The Orchard, the world's largest independent music distribution company.

Prior to his entrepreneurial career, Bernd was a tech-focused M&A banker at Strata Technology Partners, an exclusive London-based corporate finance advisory firm, where he advised large FTSE 100 companies, as well as early stage companies on M&A and capital raising.

Bernd holds a degree from the London School of Economics and studied at the Vienna University of Economics. He has spent more than a decade living and working in London, New York and New Delhi. He currently resides in Brooklyn, New York.